The "agenda setting" and sources on the radio during and election for the mayor of Bogota, Colombia

Authors

  • Raúl Alberto Acosta Peña Director del Grupo de Investigación de Comunicación/Cultura /Mediación y Docente en el programa de ComunicaciónSocial-Periodismo de la Universidad de Bogotá Jorge Tadeo Lozano.

Abstract

The article presents the research results that were carried out during the campaign for mayor of Bogota in Colombia in 2011. Observed in the analysis were the thematic agenda of the media and the sources that journalists used in the creation of the journalistic pieces broadcast on three radio stations (RCN, CARACOL and La W) monitored during their morning newscasts Monday through Friday, excluding holidays. Journalistic genres highlighted in the study are interviews and news. The electoral process subject caught the attention of the media examined. It emphasizes that what most candidates debated about during the campaign was the issue of guarantees or alliances between political parties and campaignsIt is reiterated in the use of just one source, or worse, the lack of journalist sources in the broadcast pieces.

Keywords:

Radio, Agenda Setting, political communication, media, journalistic information sources

Author Biography

Raúl Alberto Acosta Peña, Director del Grupo de Investigación de Comunicación/Cultura /Mediación y Docente en el programa de ComunicaciónSocial-Periodismo de la Universidad de Bogotá Jorge Tadeo Lozano.

Doctorando en Comunicación Social de la Universidad Nacional de La Plata, Argentina;Magister en Estudios Políticos de la Universidad Javerina;especialista en Docencia e Investigación Universitaria de la universidad Sergio Arboleda; Especialista en Medios de Comunicación de la Universidad de Los Andes. Docente de tiempo completo en el programa de Comunicación Social-Periodismo de la Universidad de Bogotá Jorge Tadeo Lozano.